Ad van Velde is a proud dairy farmer from northern Netherlands. Farming has run deep in his family's veins for generations. Beyond the familiar fields, Ad's journey extends globally, as he's been involved in dairy projects worldwide. In 2017, Ad assumed the role of president at Global Dairy Farmers, a renowned network of forward-thinking entrepreneurs in the dairy industry. With a passion for innovation and a commitment to shaping the future of dairy farming, Ad's story is one of tradition, ambition, and endless possibilities.